Burn it All

Visual content created for Riot Games Brasil, developed through Crialed for a large-scale LED installation. The project involved the creation of both static and motion visuals under a tight deadline, designed to occupy and enhance a newly installed display using iconic characters and elements from Riot’s game universe.

Year

2025

Scope

Motion Graphic, Graphic Design

Client

Riot Games Brazil

Duration

2 days

A visual project developed for a large LED panel installation, combining graphic design and motion to create impactful content for a real-world environment.

The work includes a modular static composition divided into four sections—each with its own visual identity—alongside a motion piece featuring the League of Legends dragon, enhanced with kinetic typography inspired by Burn It All Down.

Challenge

The main challenge was delivering high-quality visuals within an extremely short timeframe, while ensuring the content was suitable for a large-scale LED display.

It required adapting the design to a non-standard format, maintaining visual clarity at scale, and creating a cohesive composition despite dividing the artwork into multiple distinct sections. Additionally, the motion piece needed to be impactful and readable in a dynamic physical space.

Solution

I developed a modular visual system that allowed each section to have its own aesthetic while still forming a cohesive overall composition when displayed together.

For the motion piece, I focused on strong, readable animation combined with dynamic typography to enhance energy and engagement, ensuring visibility and impact on a large LED surface.

The final result delivered a bold and immersive visual experience, effectively activating the space and aligning with the intensity and identity of Riot’s universe.

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